g-Lateral focuses its activity on SMEs, providing them with high-end, customized advisory services related to Special Situations, focusing on a market niche …

… where traditional Commercial Banks are reluctant to enter, either due to lack of specific skills or due to their focus on simple and standardized “bread & butter solutions”, coupled – at least in Switzerland – with a traditional dislike for cash-flow-based lending

… that is usually neglected by traditional Investment Banks (i.e. too small tickets, to high costs to reach the customer)

… that is typically dominated by pure accounting or trust firms, usually lacking the investment banking / private equity skills necessary to offer an high quality service